Our CEO
Amna Malik Khokhar
Entrepreneur | AI & Digital Strategy Professional | Founder & CEO — Glow & Go
Entrepreneur and digital strategy professional with experience in branding, digital marketing, leadership development, international partnerships, Meta Ads, and business growth. Founder & CEO of Glow & Go and currently serving in strategic leadership positions across national and international platforms including NLIS, FYLC, and CLC Globally.
Experienced in public speaking, strategic collaborations, conference management, digital growth, youth empowerment initiatives, and international representation.
PROFESSIONAL EXPERIENCE
Founder & CEO — Glow & Go
Founder & CEO of Glow & Go, a digital-first skincare and beauty brand. Leading business strategy, product innovation, branding, marketing, partnerships, and growth initiatives while building a strong customer-focused brand presence.
Digital Marketing Manager — Mera Kommunikation i Norrland AB (Sweden)
Managed multi-platform digital marketing strategies across social media and paid advertising channels, driving brand visibility, audience engagement, and campaign performance. Led Google Ads optimization, client communications, strategic planning, and collaboration with international teams to deliver measurable business growth and marketing success.
Digital Marketing Executive — Rise & Thrive Global
Developed and managed social media content strategies across major digital platforms, enhancing brand visibility, audience engagement, and online growth. Leveraged performance analytics and audience insights to optimize content effectiveness and strengthen overall digital presence.
Amazon PPC Expert — Upwork (Remote, USA)
Managed Amazon PPC advertising campaigns for international e-commerce brands, driving visibility, sales growth, and advertising efficiency. Specialized in keyword research, bid optimization, campaign management, and data-driven strategies to improve performance across multiple Amazon advertising formats.
HONORS & AWARDS
Young Women Entrepreneur Award 2025
Awarded in recognition of entrepreneurial leadership, innovation, and contribution to women-led business initiatives
through Glow & Go.
Top 20 Industry Influential Award — National Leadership & Industry Summit (NLIS) 2026
Recognized for leadership, industry impact, youth empowerment initiatives, and contributions to entrepreneurship,
digital innovation, and strategic collaborations in Pakistan.
INTERNATIONAL CONFERENCES & REPRESENTATION
Human Rights & Diplomacy Conference — Istanbul, Turkey
• Represented Pakistan at an international Human Rights & Diplomacy Conference held in Istanbul, Turkey.
• Participated in discussions focused on global leadership, diplomacy, youth empowerment, social responsibility, and international collaboration.
• Engaged with international delegates, policymakers, and professionals from different countries on global challenges and leadership initiatives.
• Awarded an official Certificate of Participation for active representation and contribution during the conference.
PUBLIC SPEAKING & INDUSTRY ENGAGEMENT
Industry Guest Speaker — Lahore Business School, University of Lahore
• Invited as an Industry Guest Speaker for the BS Digital Marketing Orientation Batch 2023 at Lahore Business
School, University of Lahore.
• Delivered a session focused on digital marketing industry trends, entrepreneurship, practical exposure, and career
development opportunities for students.
LEADERSHIP & STRATEGIC ROLES
Managing Director — Future Youth Leaders Conference (FYLC)
• Leading the strategic direction and execution of the Future Youth Leadership Conference (FYLC), focused on leadership development, entrepreneurship, innovation, and youth empowerment.
• Managing partnerships, speaker coordination, branding, event operations, and digital outreach across Pakistan.
• Collaborating with industry leaders, startups, and youth communities to drive national-level impact.
Co-Director — National Leadership & Industry Summit (NLIS)
• Currently serving as Co-Director at the National Leadership & Industry Summit (NLIS), collaborating with policymakers, entrepreneurs, and 2000+ CEOs and industry leaders.
• Leading strategic partnerships, stakeholder coordination, and conference execution initiatives.
• Supporting discussions focused on leadership, entrepreneurship, innovation, digital economy, and future industry development.
Director Global Partnerships & International Delegate — CLC Globally
• Leading international partnerships and strategic alliance development for a leadership and technology platform.
• Building collaborations with international organizations, NGOs, diplomatic missions, and corporate entities.
• Managing international delegate coordination and global stakeholder engagement.
